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PRECISION IMAGE ANALYSIS APPOINTS Don Cundiff CNMT, RT(R) AS CHIEF REVENUE OFFICER

Written by Precision Image Analysis | Aug 25, 2025 1:30:10 PM

New CRO to Accelerate PIA’s AI‑Powered Imaging Services Globally

Precision Image Analysis (PIA), a leading provider of secure, AI-aided, cloud-based CT and MRI image post-processing services for cardiac, vascular, neuro, and Artificial Intelligence (AI) applications for the hospital, imaging center, clinical trial and re-search markets, today proudly announces the appointment of Don Cundiff as its Chief Revenue Officer (CRO). Cundiff brings to PIA over 25 years of dynamic leadership in the medical imaging and outsourced services markets, marking a critical new chapter for the company’s continued growth and competitive advantage.

“Don is an exceptional addition to our executive team,” said Jim Canfield, President of Precision Image Analysis. “With a proven track record in the 3D/AI marketplace, Don’s unparalleled expertise in strategic sales, partnerships, and revenue optimization will propel PIA to new heights. We’re confident that his deep industry knowledge and creative vision will help accelerate our mission: delivering faster, safer, and accurate diagnostic solutions to clinicians and patients world-wide."

About Mr. Cundiff:
Cross-Sector Expertise: Cundiff led sales, customer success, and Go-to-Market efforts for 3D Advanced Visualization Imaging services at 3DR Laboratories, consistently outpacing market expectations.
Competitive Insights: Having pioneered and operationalized the 3D outsourcing business model, Don brings a nuanced understanding of competitive positioning, enabling PIA to sharpen its product messaging and distinct value proposition.
Revenue transformation: Known for crafting high-impact commercial strategies, Cundiff has consistently driven double-digit year-over-year growth and built extensive channel and distributor networks, both domestically and internationally.


“Our industry stands at a turning point,” commented Cundiff. Precision Image Analysis’ innovative Cloud-based, physician accessible, 3D/AI platform and commitment to customer outcomes set it apart. I look forward to harnessing my experience to expand market access, forge powerful alliances, and elevate the PIA brand—delivering tremendous value for care providers, patients, and stakeholders.”

Key strategic imperatives under Cundiff’s leadership:

  • Expansion of partnerships – Building on PIA’s existing reach within academic, clinical research, and hospital systems.
  • Market acceleration across verticals – Leveraging 3D and Artificial Intelligence platforms to target cardiology, oncology, neurologic, and vascular imaging with high growth potential.
  • Amplified brand visibility – Refining messaging to underscore PIA’s disruptive power vs. legacy approaches and competitive offerings.

The addition of Don Cundiff marks a pivotal moment for PIA, enhancing its competitive edge in outsourced 3D medical image post-processing and reaffirming its dedication to empowering clinicians with faster, safer, and more accurate imaging solutions.

 

Media Inquiry Contact 
Daniel Bickford, Marketing Director
dbickford@piamedical.com
425-985-2521